Saturday, November 10, 2012

The Art of Selling Research, Part 3 of 3

Flexibility and Selling

Here is the last part of a three part presentation I delivered recently.  As a last reminder, the intended audience was research analysts and managers specifically working in the media industry, but I'm sure there are lessons for other business initiatives to take from my experiences as well.

Part 1, Part 2, and here is Part 3: